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Russell Hays has been a seasoned real estate professional through multiple market cycles on the Monterey Peninsula. He is an integral part of Sotheby’s International Realty’s dynamic management team. As a passionate and motivated student of real estate, Russell is committed to leveraging dollar-producing tools, translating market data/trends and equipping agents to maximize their strengths when it comes to serving their existing clients and growing their client base. He has trained hundreds of real estate leaders across the nation in developing and maximizing models, implementing systems and tools to help brokerages and agents grow their businesses.
Locally, Russell has demonstrated a fierce and tireless commitment to his agents for over 12 years. He has an easygoing, to-the-point and stress-free approach to empowering agents to achieve maximum success. He is recognized for his ability in equipping agents to increase their gross commission income percentages by strengthening their value proposition, putting more net dollars in their pocket without increasing work load.
In his spare time, Russell and his wonderful wife, Lisa, are raising their five children – ages 16-25. As a learning-based couple, they’ve home educated their children, leveraged concurrent enrollment during their high school years and have had to earn their Bachelor’s degrees from prominent universities. Russell and Lisa are passionate about helping the younger generation become problem-solvers and leaders in their own right.