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A native Angeleno, Serena Rojas enjoyed an illustrious modeling career that had her live all over the world: New York and London, South Beach, Tokyo and Sydney. For the past two decades, however, Los Angeles has been her home where she raised her two children and established the roots and sensibilities enabling her to serve her clients throughout Los Angeles with Sotheby’s International Realty - Beverly Hills.
Serena began her real estate career as a buyer with a knack for renovation – with four homes bought, remodeled and sold well above the asking price. In 2006, she joined Coldwell Banker’s Beverly Hills office. There, she discovered that her years of traveling, both abroad and domestic, had produced a diverse network of contacts in the worlds of fashion and entertainment, design and construction. She’s worked with many of LA’s high-profile individuals from actors and writers, artists, television personalities and musicians. What’s more, Serena knows first-hand what it means to raise a family in Los Angeles – both the challenges and unique rewards – involved in finding the right school and the right neighborhood. She regularly assists families in finding their place to call home.
Her ferocious work ethic balanced by a warm, accessible personality creates an organic client-oriented business formula. She listens, cares, and understands that each client has particular and varying needs.
Serena’s attention to detail and flair for interior design have proven huge assets. Working with some of LA’s top designers, she has increased the value of her listings by millions of dollars. Whatever your needs, whatever you envision, Serena will work tirelessly to match you with your perfect property.
Serena stays active throughout Los Angeles and pursues photography in her spare time. Serena can also often be seen hiking Fryman Canyon with her two sons, Ayden and Rowan, and her pink-eared Pomeranian, Luna.
9665 Wilshire Blvd
Beverly Hills, CA 90212
Office: (310) 724-7000Fax: (310) 724-7010DRE#: 899496