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Payam Ghafoori found his passion for a real estate career ten years ago in San Francisco, following in his father’s footsteps and working in their family’s commercial and high-end residential real estate development company. He was responsible for identifying and acquiring various properties for the developments. Some of the development projects he oversaw were extremely well received by their respective communities. In a short period of time, Payam became extremely well known and well received in the commercial sector. Payam has recently sold over 260 residential units near Napa and San Francisco in profound neighborhoods. For several years Payam worked with many hoteliers globally, providing hotel owners with consulting services, from management to the acquisition and disposition of their properties. Consequently, many of his clients are also high-net worth individuals who also own and operate hotels.
Although his passion for commercial real estate has always been there and he excelled in it, his interest was always in high-end residential, so he pursued his dreams, moved to Southern California and partnered with one of the largest real estate brokerages in world, Sotheby’s International Realty. To date, Payam has sold estates in Napa, Marin County, Los Angeles, and Orange County. With the use of extremely sophisticated photography and videography, his marketing strategy, methods and team are cutting edge in the industry. His photography and videography team are actively providing services for an array of A-class celebrities as they market their real estate.
Payam’s family are the founders of Periscope, Apple’s 2016 best app of the year. Periscope was acquired by Twitter this past year and has become one of the most popular features on the Twitter platform. Payam and his family also have a very strong network and presence in Silicon Valley and work with so many of the technology sector as they relocate and purchase real estate in the Southern California area.